Effective PR Mirrors, Doesn’t Make Up!
By Ugochukwu Ugwuanyi
While makeup is usually worn by women to enhance beauty, it is a public relations anathema for...
People Perplexity, Perspectives Should Make PR Pursue Outcome Beyond Output
By Ugochukwu Ugwuanyi
Unlike the physical sciences, where 2 + 2 always equals 4, that’s not a...